Episode 85 – The Publisher’s View with Donya Dickerson

Episode 85 - The Publisher's View with Donya Dickerson

Donya Dickerson is Editorial Director with responsibility for business books for McGraw Hill in New York. So what does she look for when a proposal crosses her desk? And what kind of authors is she keen to get onto the list? A fascinating insight into the publisher’s perspective of the…

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Episode 72 – Book as Business Development with Daniel Priestley

Episode 72 - Book as Business Development with Daniel Priestley

‘One of the drawbacks of working in the traditional publishing world is that they’re very, very big on the idea that you need to go out and sell books. I’ve always thought of a book as something that should go out and sell the author, so the reason I write…

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Episode 46 – Crowdfunding with Scott Pack

Episode 46 - Crowdfunding with Scott Pack

One of the many opportunities open to authors today is the chance to crowdfund their book: to whip up enthusiasm for the project and get friends, relatives, ex-girlfriends (yes, really) and total strangers who want to see this book happen put their hands in their pockets and pledge to support…

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