Episode 72 – Book as Business Development with Daniel Priestley

Episode 72 - Book as Business Development with Daniel Priestley

‘One of the drawbacks of working in the traditional publishing world is that they’re very, very big on the idea that you need to go out and sell books. I’ve always thought of a book as something that should go out and sell the author, so the reason I write…

Continue reading

Episode 50 – The Best Bits

Episode 50 - The Best Bits

It’s The Extraordinary Business Book Club’s half-century episode! And we’re celebrating with an extraordinary selection of Best Bits from episodes 41-49: Michael E. Gerber on creating a legacy David Taylor on being the best you Martin Goodyer on the single strong idea Heather McGowan on visualizing information Emma Serlin on the psychology…

Continue reading

Episode 43 – Book and Platform with Kelly Pietrangeli

Episode 43 - Platform and book with Kelly Pietrangeli

Back in 2012, Kelly Pietrangeli and her friends had a brilliant idea for a book. Project Me was all about helping busy mothers balance their lives with more effective time management, productivity skills and goal-setting, using tools techniques they’d developed for their own lives. They began to write, but then: ‘It…

Continue reading

Episode 32 – The Creator’s Code with Amy Wilkinson

Episode 32 - The Creator's Code with Amy Wilkinson

Amy Wilkinson pulls off an extraordinary feat with The Creator’s Code: she interviewed 200 top entrepreneurs to discover what had made them successful, then rigorously distilled down her findings into 6 universal skills – the Code. The research, on ‘the biggest data set currently in the entrepreneurship world on high-scale or…

Continue reading

Episode 27 – Ubernomics with Barbara Gray

EBBC Episode 27 - Ubernomics with Barbara Gray

When Barbara Gray thought about pulling together the research she’d done over her years as a top-rated equity analyst into a book about the fundamental disruption within the fast-moving market, she asked some friends for advice on publishing. ‘The publishing model is broken, Barb,’ they told her. ‘Sorry.’ She did have…

Continue reading

Episode 26 – Simplicity with Giles Colborn

Giles Colborn is an expert in creating beautiful user experiences, which means making things simple and putting the user first. Writing a book, he says, is no different: You have to have a number of things very clear in your mind. You have to understand, at a very deep level,…

Continue reading

Episode 17 – Finding the Hook with Karen Williams

Episode 17 - Finding the Hook with Karen Williams

Book coach and mentor Karen Williams found writing her first two books easy, but quickly realised that not all her clients felt the same way. So she put together a course to help them, and in the process earned several thousand pounds and wrote another book! In this interview she…

Continue reading

Episode 16 – Watertight Marketing with Bryony Thomas

Bryony Thomas knew exactly what she was doing when she wrote her bestselling book Watertight Marketing: ‘Lots of people write a book and then go, “Now what?” I thought, “What do I want to be? Ah, a book’s a good way of getting there.”‘ What she hadn’t expected was the…

Continue reading

Episode 15 – Wealthbeing with Malcolm Durham

Episode 15 - Wealthbeing with Malcolm Durham

Sometimes you’re not just writing a book, you’re starting a movement. That’s what Malcolm Durham’s aiming for with Wealthbeing, a new way of achieving and measuring success for a more balanced life. The book is the centre, but there’s a whole raft of online and offline services around it. In the process, he…

Continue reading