Episode 35 – Don’t Make Me Think with Steve Krug

Episode 35 - Don't Make Me Think with Steve Krug

Steve Krug tells it like it is. ‘People don’t read nearly as much of [your book] as you think.’ Painful though it is, he says, much of writing is actually editing: reworking sentences, cutting out fluff, converting long paragraphs to bullet-points, so that you get your point across. Steve used all…

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Episode 29 – Live This Book with Tom Chatfield

Episode 29

We spend our lives just one click away from the answer to any question, with instant access to entertainment, education, distraction, connection to the hive mind. Our digital culture makes so much possible, but what’s the cost to us? In this episode Tom Chatfield explores the nature of attention and creativity,…

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Episode 23 – The Author Mindset with Joanna Penn

A landmark episode this, with one of my all-time podcasting/writing heroes, Joanna Penn, who started herThe Creative Penn podcast before the term was even invented. Her new book The Successful Author Mindset brilliantly demystifies the process of writing, and in this episode she shares how she’s overcome her own demons of…

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Episode 22: The New Rules of Publishing with John Bond

Episode 22 - The New Rules of Publishing with John Bond

In this week’s episode I chat to John Bond, former MD of Press Books at HarperCollins and founder of Whitefox, which provides publishing services to authors and publishers, about how publishing has changed over the last few years, where it’s going, and what that means for authors. ‘Writers are getting…

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Episode 19 – Ghostwriting with Ginny Carter

EBBC Episode 19 - Ghostwriting with Ginny Carter

In this week’s episode I’m joined by The Author Maker Ginny Carter, book coach and ghostwriter. We talk about why the ‘bestseller’ label can be a vanity metric, how to streamline your book and your marketing, and what Ikea furniture can teach us about ghostwriting. Alison :            I’m here today with…

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Episode 18 – Curation with Michael Bhaskar

In a world in which we’re bombarded with information and have choices available to us every waking moment, curation – ‘selecting and arranging to add value’ – is just as important as creation. Michael Bhaskar argues that it’s essentially a business model: you have a responsibility to your customers, your…

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