Episode 345 – Glow in the Dark with Mark Leruste

Episode 345 - Glow in the Dark with Mark Leruste

‘Your story is about you, but it’s not for you. Someone, somewhere woke up this morning needing to hear your story to not feel alone.’ For most of us, it’s hard for us to see how our personal story fits into our professional life. But Mark Leruste believes that your…

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Episode 344 – STOP with Sarah Sparks

Episode 344 - STOP with Sarah Sparks

‘We are designed for acute episodes of stress, but what we’re not designed for is chronic episodes of stress. That’s stress after stress after stress, and that’s what most people are living with, day in day out.’ Looking back, Sarah Sparks can see that her body was trying to tell…

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Episode 340 – The joy of constraints

Episode 340 - The joy of constraints

We don’t live in a perfect world. If you’re hoping to write a business book, I bet there’s something that’s getting in your way. Not enough time, lack of focus, morning sickness, a global pandemic…  We can’t get rid of these constraints, but we CAN get smarter about them, and…

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Episode 335 – Fortitude with Bruce Daisley

Episode 335 - Fortitude with Bruce Daisley

Interested in social media, podcasting, business books and business? It’s hard to think of someone who can speak with more authority on all of those than Bruce Daisley, ex-European head of Twitter, host of the No.1 business podcast Eat, Sleep, Work, Repeat, author of The Joy of Work and all-round…

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Episode 334 – Marketing Strategy with Jenna Tiffany

Episode 334 - Marketing Strategy with Jenna Tiffany

‘Strategy is effectively the map which takes you to your destination… tactics are the vehicles you’re going to use to get there.’ Jenna Tiffany has worked with many businesses who mistook tactics for strategy. She decided the best way to help them – and many others – was to write…

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Episode 330 – Writing energy

Episode 330 - Writing energy

How do you generate, manage and sustain the energy that’s needed to write a business book? Physically, mentally, socially and even spiritually, there are many aspects to this question.  Luckily there are many great writing and business brains on hand to answer it. Learn from the best:  Simon Alexander Ong…

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Episode 328 – Buy This, Not That with Sam Dogen

Episode 328 - Buy This, Not That with Sam Dogen

‘If you stay consistent, you grow your brand, you grow your message. I think sooner or later, something good will happen and you won’t be able to anticipate what it is.’ What story about money do you buy into? Sam Dogen, aka The Financial Samurai, wants you to rethink financial…

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Episode 327 – Rebuilding with Sara Tate

Episode 327 - Rebuilding with Sara Tate

“How often does anyone really start with a blank sheet of paper? Certainly not at my age, you know? You don’t, you start from where you are… we want to make the effort to rebuild something that we love and we’ve invested in, a business or a relationship, whatever it…

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Episode 325 – Change Makers with Katy Murray

Episode 325 - Change Makers with Katy Murray

“How do I discover my change making contribution, and how do I do that in a way so that I don’t fry myself in the process?” The balance between stepping up to make an impact in the world and stepping back where necessary to protect our own wellbeing and energy…

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Episode 323 – Exposure with Felicity Cowie

Episode 323 – Exposure with Felicity Cowie

Ever wondered how a journalist picks which expert to provide a quote on a story in your industry, or why a national paper runs a story on your competitor and not you?  Media relations might seem like a dark art, but when you understand what journalists are looking for, it’s…

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