“Being open to the journey of innovation of your own book is really important…” Someone told Elvin Turner as he prepared to write his first book to expect two things: first, that he would have a ton of new ideas, and second, that as he forced those ideas onto the…
When she decided to quit a good job in the NHS to develop a run-down farm, people thought Celia Gaze was crazy. When business was flagging and her response was to put her father’s old bow tie on a llama and share the snap on social media, they knew it.…
What does it take to write the most-recommended business book of the year? Safi Bahcall, author of Loonshots: How to Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries, talks about learning to write (and rewrite) a business book that matters, and it’s pure gold for anyone…
A fascinating and frank conversation with two start-up legends, that will help you find and leverage the pants off your own ‘unfair’ advantage.
The last few episodes of The Extraordinary Business Book club have included some extraordinary conversations about business and books, and one thing that’s become clear is that you need to be fuelled by passion to write a business book that makes a difference. Discover how these award-winning writers tapped into…
‘Today, if you always do what you’ve always done, even if you do it faster, you’re going to get left way behind… it’s not knowledge that’s power and it’s not even the use of knowledge that’s power: it’s the creation of new knowledge that actually leads to something different.’ As…
A few of the stand-out moments from the last few Extraordinary Business Book Club episodes – this week we’re asking…. why? Why write a book, when it’s so damn hard? Here’s why. Mark Burns on the stones in the reader’s shoe Bec Evans on treating your book as a prototype…
‘[The principles behind the book were those of] the lean startup: build, measure, learn, which meant running experiments, testing stuff with users and iterating and improving… treating it as a whole series of prototypes.’ In writing her first book – How to Have a Happy Hustle – Bec Evans drew…
‘You’ve got to ask yourself what is more important. Is it selling books, or starting a movement?’ Sam Conniff Allende is in the business of movement-making. A young entrepreneur himself, he’s since inspired a generation of young entrepreneurs and hustlers, and when he decided it was time to write a…
Have you ever thought of business as art? Edgar Papke and Thomas Lockwood, experts in organizational culture and design respectively, wanted to encourage leaders to design their businesses consciously for innovation and collaboration with their book Innovation by Design. And what better way than to write collaboratively? This is a…
