Episode 148 – Disrupting Yourself with Whitney Johnson

‘We are learning machines. It’s the biology of who we are.’ We’re used to thinking about disruption as a force that shapes industries, products and services. But have you ever thought about disrupting yourself? Whitney Johnson recommends that you jump to a new learning curve every five years or so,…

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Episode 146 – The Reading and Writing Resolutions Special

Episode 146 - The Reading and Writing Resolutions Special

LINKS: Alison on Twitter: https://twitter.com/bookstothesky The Extraordinary Business Book Club on Facebook: https://www.facebook.com/groups/1447064765612358/ Sign up for the weekly Extraordinary Business Book Club newsletter, including a review of what I’m reading now and writing and marketing tips: https://www.getdrip.com/forms/887338035/submissions/new Sign up for the January 2019 10-day Business Book Proposal Challenge: https://alisonjones.leadpages.co/proposal-challenge/ Sign up for PI Live…

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Episode 141 – Lead Like a Coach with Karen Morley

Episode 141 - Lead Like a Coach with Karen Morley

Karen Morley knew there’d be no problem writing about the principles of leading like a coach, and she found it relatively easy to structure her ideas and practice into a methodology. But how to bring that alive for a reader? The answer of course was to use stories, and Karen…

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Episode 140 – The Best Bits

Episode 140 - The Best Bits

A few of my favourite moments from the last few Extraordinary Business Book Club episodes, and this time it’s all about grit – which seems to be an inevitable ingredient in the writing of a business book. Ayse Birsel on optimism and finding the best answers in the worst places Elaine Halligan,…

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Episode 139 – Being the champion of your book with Pete Williams

Episode 139 - Being the champion of your book with Pete Williams

Writing a great book is a good start. But it’s only a start. After that comes the marketing, which is every bit as important as the writing. ‘If you’re not going to be the biggest champion for your book, who is?’ asks Pete Williams. The author of several best-selling books…

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Episode 138 – Talking out the book with Elaine Halligan

Episode 138 - Talking out the book with Elaine Halligan

Elaine Halligan has an extraordinary story. Her journey to becoming one of the world’s leading parenting experts began with her own son’s difficulties at school and her determination to do whatever it took to allow the amazing potential she saw in him to flourish. But when it came to writing…

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Episode 135 – Be More Pirate with Sam Conniff Allende

‘You’ve got to ask yourself what is more important. Is it selling books, or starting a movement?’ Sam Conniff Allende is in the business of movement-making. A young entrepreneur himself, he’s since inspired a generation of young entrepreneurs and hustlers, and when he decided it was time to write a…

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Episode 128 – Writing and speaking with Hugh Culver

Episode 128 - Writing and speaking with Hugh Culver

Hugh Culver has done a lot of stuff in his life – from leading adventure holidays in the Antarctic to giving keynote speeches to companies and conferences all over the world. For him, writing his book Give Me a Break was an opportunity to reenergise and deepen his thinking, to…

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Episode 126 – Writing backwards with Andrew Davis

‘I’ve finally decided that I really should be writing books backwards.’ Instead of locking himself away in a room to write a book (as he did first time round), or even getting some supporting research in hand beforehand (book 2), top marketer Drew Davis is writing his third book backwards.…

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Episode 124 – Finding your story with Martin Norbury

Episode 124 - Finding your Story with Martin Norbury

Most business book authors aren’t professional writers. Martin Norbury failed his English O-level twice, but he knew that he had a story to tell that mattered. In this week’s conversation he reveals how he went about turning the stuff in his head into a brilliantly readable book – from interviews…

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