Episode 170 – The Best Bits

Episode 170 - The Best Bits

A few of the stand-out moments from the last few Extraordinary Business Book Club episodes –  this week we’re asking…. why? Why write a book, when it’s so damn hard? Here’s why. Mark Burns on the stones in the reader’s shoe Bec Evans on treating your book as a prototype…

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Episode 167 – The Learning Imperative with Mark Burns

Episode 167 - The Learning Imperative with Mark Burns

‘Think about your audience. What stones do they have in their shoes? And what possibilities do they dream of?’ And with this great advice from his editor ringing in his ears, Mark Burns and his co-writer Andy Griffith planned, wrote, rewrote, tested, revised and edited their way to their final…

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Episode 166 – Defining You with Fiona Murden

Episode 166 - Defining You with Fiona Murden

Self-development books are big business – but is it just navel-gazing on the hand or esoteric theory on the other?  ‘At the end of the day people want something that’s pragmatic, and they can actually do something with.’ Fiona Murden has been working with the world’s most senior leaders for…

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Episode 165 – Work the Future Today with Whitney Vosburgh

When we talk about ‘the future’, we’re subconsciously distancing ourselves from some indefinite, hypothetical construct. But in reality, argues Whitney Vosburgh and his co-author Charlie, we are continually co-creating the future in the present, without fully making the connection between the two.  ‘Instead of being futurists, we need to be…

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Episode 163 – All In with David Grayson

Episode 163 - All In with David Grayson

‘What is the business case for being unsustainable?’ Professor David Grayson has been involved in social enterprise before it was even a thing, and over the last few decades he has acted as the conscience of business on a range of issues from accessibility and diversity to corporate social responsibility…

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Episode 162 – How to Have a Happy Hustle with Bec Evans

Episode 162 - How to Have a Happy Hustle with Bec Evans

‘[The principles behind the book were those of] the lean startup: build, measure, learn, which meant running experiments, testing stuff with users and iterating and improving… treating it as a whole series of prototypes.’ In writing her first book – How to Have a Happy Hustle – Bec Evans drew…

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Episode 160 – The Best Bits

Episode 160 - The best Bits

A few of the stand-out moments from the last few Extraordinary Business Book Club episodes – there’s a celebratory feel as it marks the fifth birthday of Practical Inspiration, and this week we’re focused on finding inspiration in the uncomfortable and owning your ideas. Niki Schafer on submerging yourself in things…

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Episode 159 – PR for Humans with Mike Sergeant

Episode 159 -PR for Humans with Mike Sergeant

As a journalist, Mike Sergeant’s job was to communicate complex issues clearly and quickly. He had to find within huge geopolitical issues the human stories that listeners could connect with. Today he uses that experience to help business leaders communicate more powerfully.  Mike believes that PR is simply storytelling –…

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