Episode 54 – Writing with Noble Purpose with Lisa Earle McLeod

Episode 54 - Writing with Noble Purpose with Lisa Earle McLeod

‘Noble embodies what we’re trying to do here because it is about being in the service of others but in this case in business… Noble Purpose is about the impact you have on customers.’ Or, in this case, readers. Lisa Earle McLeod writes from two key drivers: frustration and passion. Her…

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Episode 23 – The Author Mindset with Joanna Penn

A landmark episode this, with one of my all-time podcasting/writing heroes, Joanna Penn, who started herThe Creative Penn podcast before the term was even invented. Her new book The Successful Author Mindset brilliantly demystifies the process of writing, and in this episode she shares how she’s overcome her own demons of…

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