Episode 88 – The art of the business book with Nigel Wilcockson

Episode 88 - The art of the business book with Nigel Wilcockson

Matt Watkinson described Nigel Wilcockson, publishing director at Random House Business Books and his own editor, as the brains behind many of the best business books he’d ever read. Nigel is more modest about his role: ‘a good editor is more like a mentor… there in the background to offer…

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Episode 86 – Storytelling and Attention with Matt Locke

Episode 86 - Storytelling and Attention with Matt Locke

Matt Locke tells a good story. He does, after all, run The Story conference, and his content studio Storythings helps businesses including Google and the BBC tell better stories. Right now he’s fascinated by attention: how we measure it, and how it’s changing. In this episode we bring all that…

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Episode 63 – Storytelling & Reader Experience with Bernadette Jiwa

Episode 63 - Storytelling & Reader Experience with Bernadette Jiwa

‘How can I write books that people will read all the way to the end, they can open at any page and find something interesting or useful or inspiring or actionable, and they’ll come back to again?’ And with that question, Bernadette Jiwa – author of Difference: The one-page method…

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Episode 31 – Hustle with Patrick Vlaskovits

Episode 31 - Hustle with Patrick Vlaskovits

When Patrick Vlaskovits told his dad he was writing a book called Hustle, his father was baffled: ‘Why would you want to write a book about stealing?’ And that’s part of the interesting thing about this book – it’s about giving things a name, or in this case taking back…

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