‘When you’re being creative, all you’re trying to do is see the same things differently, and from that, see if you can drive new ideas, solutions and new value.’ Ayse Birsel, multi-award-winning designer, decided to try an experiment. She tried to catch herself being creative and reverse engineer exactly what…
This is a very special episode for lots of reasons. Firstly because it’s shorter than usual. Secondly because much of it was recorded live at one of the most memorable book launches I’ve ever attended. Thirdly because Michael Brown, the author of My Job Isn’t Working: 10 proven ways to…
A hand-picked selection of treasures from the last few Extraordinary Business Book Club episodes, with the focus on other people – how can they help you write a better book, faster, what impact will your book have on them, and how can you make them care enough to read it…
Money can’t buy you happiness – unless you’re smart about it. Dr Elizabeth Dunn reveals the surprising ways in which money CAN make us happier, and also why it so often fails to do so. Along the way we discuss the importance of getting rid of the long words, even…
Hugh Culver has done a lot of stuff in his life – from leading adventure holidays in the Antarctic to giving keynote speeches to companies and conferences all over the world. For him, writing his book Give Me a Break was an opportunity to reenergise and deepen his thinking, to…
Horses don’t care what your job title is. They’re not impressed by the car you drive. The only way a horse will follow you is if it trusts you. And it will trust you only if you’re leading authentically. Jude Jennison discovered the astonishing power of horses to transform people’s…
‘I’ve finally decided that I really should be writing books backwards.’ Instead of locking himself away in a room to write a book (as he did first time round), or even getting some supporting research in hand beforehand (book 2), top marketer Drew Davis is writing his third book backwards.…
For many CEOs, ‘doing’ social media is terrifying. Much easier to hire a millennial to do it for you. But in a world in which trust in corporates is at an all-time low, Michelle Carvill argues the best way to address that is to ‘step outside of the boardroom and…
Most business book authors aren’t professional writers. Martin Norbury failed his English O-level twice, but he knew that he had a story to tell that mattered. In this week’s conversation he reveals how he went about turning the stuff in his head into a brilliantly readable book – from interviews…
What’s your mission statement? We can get caught up in business – and indeed in business writing – in showcasing ourselves. We airbrush the version of ourselves that we present to others. And in doing so we unwittingly lose the emotional connection, vulnerability and authenticity that actually give us the…
