Episode 345 – Glow in the Dark with Mark Leruste

Episode 345 - Glow in the Dark with Mark Leruste

‘Your story is about you, but it’s not for you. Someone, somewhere woke up this morning needing to hear your story to not feel alone.’ For most of us, it’s hard for us to see how our personal story fits into our professional life. But Mark Leruste believes that your…

Continue reading

Episode 311 – Accountability with Brian Moran and Michael Lennington

Episode 311 - Accountability with Brian Moran and Michael Lennington

‘Accountability is… probably the most empowering concept you have to live the life you want to live, when you understand it.’ When we speak about accountability in business, very often the context is negative. It’s about consequences and blame. But if we see accountability as ownership, it’s a radically different,…

Continue reading

Episode 305 – Things that authors learn (around the campfire)

Episode 305 - Things that authors learn (around the campfire)

Anyone can have an idea for a book. Writing, publishing and marketing it? That means becoming an author, and that involves a whole lot of learning. In this week’s podcast I chat around the virtual campfire to seven members of the Extraordinary Business Book Club – some have just begun…

Continue reading

Episode 304 – Things that editors love

Episode 304 - Things that editors love

Back in episode 286, I set out a list of things that editors hate and how to avoid them. Apparently that was very helpful, but lots of people have suggested that I needed to do a more positively focused companion episode, so here it is: what makes editors’ hearts sing?…

Continue reading

Episode 298 – The commissioning editor’s view with Eloise Cook

Episode 298 - The commissioning editor's view with Eloise Cook

What DO commissioning editors look for in business book proposals? Eloise Cook is the publisher responsible for Pearson’s business list, and in this conversation she reveals what makes a proposal worth pursuing (and also what makes her quietly file it under B for Bin). We also talk about the future…

Continue reading

Episode 189 – Podcast publicity tips with Kelly Glover

Episode 189 - Podcast publicity tips with Kelly Glover

Kelly Glover is the queen of podcast promo. She’s booked thousands of authors, entrepreneurs and experts as guests on top podcasts and taught them how to make the most of the opportunity, drawing on her own media experience as a radio producer, talent agent and podcast host.  In this episode…

Continue reading

Episode 171 – Writing and AI with Chris Duffey

Episode 171 - Writing and AI with Chris Duffey

What if you had some help writing your book: a collaborator to transcribe your ideas, do the grunt work of researching huge amounts of material, bounce ideas off, give editorial feedback and even provide their own contributions in the form of a dialogue? And what if that collaborator was available without…

Continue reading

Episode 97 – Publishing from all sides with David Roche

Episode 97: Publishing from all sides with David Roche

David Roche has seen publishing from pretty much every angle: publisher, bookseller, author, reader, mentor, consultant and industry maven. He’s been on the boards of HarperCollins, Waterstones and HMV, was CEO of Borders and Books Etc, he’s the chair of New Writing North, non-exec chair of the London Book Fair, and…

Continue reading