Episode 395 – Bright sparks & damp squibs with Sir John Tusa

Episode 395 - Bright sparks & damp squibs with Sir John Tusa

‘It’s the stories we respond to in life. It’s people’s stories we respond to, and then… you can tease out the lessons. You don’t go for the theory head on.’ There are many, many books about creativity: what it is, how to do it, what steps to follow. When journalist…

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Episode 267 – The Family Business with Keel Hunt

In our fascination with tech start-ups and big corporates, we might be tempted to overlook the family business. Keel Hunt describes Ingram as ‘the quiet company’ – 50 years young, still family owned, and still quietly partnering with all the other players in the book supply chain to innovate and…

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Episode 259 – Just doing it with Drew Ellis

Episode 259 - Just doing it with Drew Ellis

‘If you can just get over the fear of failure and treat failure as a learning process, then… you’re going to go on to do some great stuff.’ From designing the iconic ‘Choose Life’ t-shirts of the 1980s to launching one of the first lockdown festivals of 2020, Drew Ellis…

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Episode 255 – Experimenting with Steven Van Belleghem

Episode 255 - Experimenting with Steven Van Belleghem

Steven Van Belleghem sees opportunities to experiment everywhere. When he works with brands like Google, Microsoft, and Disney to help them combine technology and behavioural trends to create outstanding customer experience, but also when he writes. He wrote the first business book to include augmented reality, he writes fiction to…

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Episode 247 – Speaking to the future

Episode 247 - Speaking to the future

‘It is good to speak to the future, the future will listen.’ Those were the words of Ptahhotep, an ancient Egyptian vizier, who lived back in the 25th century BC. He was right – more right than he probably imagined in his wildest dreams: because he wrote those words down…

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Episode 234 – Being Less Zombie with Elvin Turner

Episode 234 - Being Less Zombie with Elvin Turner

“Being open to the journey of innovation of your own book is really important…” Someone told Elvin Turner as he prepared to write his first book to expect two things: first, that he would have a ton of new ideas, and second, that as he forced those ideas onto the…

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Episode 206 – Crazy ideas with Celia Gaze

Episode 206 - Crazy ideas with Celia Gaze

When she decided to quit a good job in the NHS to develop a run-down farm, people thought Celia Gaze was crazy. When business was flagging and her response was to put her father’s old bow tie on a llama and share the snap on social media, they knew it.…

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Episode 205 – Loonshots with Safi Bahcall

What does it take to write the most-recommended business book of the year? Safi Bahcall, author of Loonshots: How to Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries, talks about learning to write (and rewrite) a business book that matters, and it’s pure gold for anyone…

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Episode 180 – The Best Bits

Episode 180 - The Best Bits

The last few episodes of The Extraordinary Business Book club have included some extraordinary conversations about business and books, and one thing that’s become clear is that you need to be fuelled by passion to write a business book that makes a difference. Discover how these award-winning writers tapped into…

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