Episode 406 – Talking business books with Meredith Norwich

Episode 406 - Talking business books with Meredith Norwich

‘For an academic book, you are looking to demonstrate that you stand on the shoulders of giants. For a practitioner book, you ARE the giant… But you’re not the first giant.’ Meredith Norwich is a senior acquisitions editor at Routledge, part of Taylor and Francis Publishing, and she has seen…

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Episode 377 – The Writer’s Voice with Anne Janzer

Episode 377 - The Writer's Voice with Anne Janzer

“In everything we write, we choose a voice.” Poets and novelists talk a lot about their writing ‘voice’, but nonfiction writers, and especially business book writers, can write a full manuscript without giving it a thought. Which is a shame, because as Anne Janzer – copywriter, ghostwriter and business book…

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Episode 297 – The 12-week Year for Writers with Trevor Thrall

Episode 297 - The 12-week Year for Writers with Trevor Thrall

‘No one wants to be preached at or talked down to, or made to believe it’s fancier than it is. This is not rocket science. This is just good, plain common sense. You need a framework. There are lots of them out there. This is the one that works for…

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