Tag: PR
Episode 313 – PR on a Beermat with Louise Third
‘You cannot go into PR without building relationships.’ Louise Third has embraced this principle in the planning and writing of her book PR on a Beermat, first by partnering with the originators of the beermat idea to develop it for PR, by writing collaboratively with partners, and by involving journalists…
Episode 282 – Author-speakers with Bobbie Carlton
‘Author-speakers… are often people who are true thought leaders, on a mission to share their knowledge. And yes, there are people who blog and there are people who post on social media and there are people who do podcasts. But… to really achieve that thought leadership, visionary status, there’s got…
Episode 189 – Podcast publicity tips with Kelly Glover
Episode 175 – Plain Speaking with Charlie Corbett
Episode 159 – PR for Humans with Mike Sergeant
As a journalist, Mike Sergeant’s job was to communicate complex issues clearly and quickly. He had to find within huge geopolitical issues the human stories that listeners could connect with. Today he uses that experience to help business leaders communicate more powerfully. Mike believes that PR is simply storytelling –…
Episode 139 – Being the champion of your book with Pete Williams
Episode 313 – PR on a Beermat with Louise Third

‘You cannot go into PR without building relationships.’ Louise Third has embraced this principle in the planning and writing of her book PR on a Beermat, first by partnering with the originators of the beermat idea to develop it for PR, by writing collaboratively with partners, and by involving journalists…
Episode 282 – Author-speakers with Bobbie Carlton

‘Author-speakers… are often people who are true thought leaders, on a mission to share their knowledge. And yes, there are people who blog and there are people who post on social media and there are people who do podcasts. But… to really achieve that thought leadership, visionary status, there’s got…
Episode 189 – Podcast publicity tips with Kelly Glover
Episode 175 – Plain Speaking with Charlie Corbett
Episode 159 – PR for Humans with Mike Sergeant

As a journalist, Mike Sergeant’s job was to communicate complex issues clearly and quickly. He had to find within huge geopolitical issues the human stories that listeners could connect with. Today he uses that experience to help business leaders communicate more powerfully. Mike believes that PR is simply storytelling –…