‘We’ve got more ways to communicate with one another than at any time in human history, and yet we’ve completely forgotten how to communicate with one another, or at least how to communicate in a meaningful way.’ Charlie Corbett is starting a revolution. He wants to end corporate-speak and the…
‘If you ask people do they have a plan for the week, do they know where they need to be, do they know the clients that they’ll be meeting, they’ve prepared for that… Then you say, “What are you going to have for lunch?” And they go, “What?”‘ Most of…
The young Tom Cheesewright found his purpose in life when his mother bought him a copy of the 1979 Usborne Book of the Future. Now he’s an Applied Futurist, focusing not on teleportation or interstellar travel but on identifying what is going to take an organisation out at the knees…
You might not think of yourself as ‘a creative’, but if you’re an entrepreneur or a business book author that’s exactly what you are, insists award-winning jeweller Harriet Kelsall: you’re creating something that didn’t exist before you imagined it. And as she discovered the hard way, that means finding your…
A few of the stand-out moments from the last few Extraordinary Business Book Club episodes – this week we’re asking…. why? Why write a book, when it’s so damn hard? Here’s why. Mark Burns on the stones in the reader’s shoe Bec Evans on treating your book as a prototype…
‘Think about your audience. What stones do they have in their shoes? And what possibilities do they dream of?’ And with this great advice from his editor ringing in his ears, Mark Burns and his co-writer Andy Griffith planned, wrote, rewrote, tested, revised and edited their way to their final…
Self-development books are big business – but is it just navel-gazing on the hand or esoteric theory on the other? ‘At the end of the day people want something that’s pragmatic, and they can actually do something with.’ Fiona Murden has been working with the world’s most senior leaders for…
When we talk about ‘the future’, we’re subconsciously distancing ourselves from some indefinite, hypothetical construct. But in reality, argues Whitney Vosburgh and his co-author Charlie, we are continually co-creating the future in the present, without fully making the connection between the two. ‘Instead of being futurists, we need to be…
Something a bit different this week: I buttonholed some of the top voices in the book industry at last week’s IPG Spring Conference and asked them: What is it that authors need to know but publishers are too polite to tell them? Their answers might surprise you – and they…
‘What is the business case for being unsustainable?’ Professor David Grayson has been involved in social enterprise before it was even a thing, and over the last few decades he has acted as the conscience of business on a range of issues from accessibility and diversity to corporate social responsibility…
