Episode 162 – How to Have a Happy Hustle with Bec Evans

Episode 162 - How to Have a Happy Hustle with Bec Evans

‘[The principles behind the book were those of] the lean startup: build, measure, learn, which meant running experiments, testing stuff with users and iterating and improving… treating it as a whole series of prototypes.’ In writing her first book – How to Have a Happy Hustle – Bec Evans drew…

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Episode 160 – The Best Bits

Episode 160 - The best Bits

A few of the stand-out moments from the last few Extraordinary Business Book Club episodes – there’s a celebratory feel as it marks the fifth birthday of Practical Inspiration, and this week we’re focused on finding inspiration in the uncomfortable and owning your ideas. Niki Schafer on submerging yourself in things…

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Episode 159 – PR for Humans with Mike Sergeant

Episode 159 -PR for Humans with Mike Sergeant

As a journalist, Mike Sergeant’s job was to communicate complex issues clearly and quickly. He had to find within huge geopolitical issues the human stories that listeners could connect with. Today he uses that experience to help business leaders communicate more powerfully.  Mike believes that PR is simply storytelling –…

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Episode 157 – Reflections on London Book Fair

Episode 157 - Reflections on the London Book Fair

Fresh [sic] from the London Book Fair 2019, where Practical Inspiration Publishing was an exhibitor, this week’s episode is a reflection on the big themes of the Fair, and the Quantum conference that preceded it (and of which I was a Chair). Listen up for the latest on: the growth…

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Episode 156 – Funny Business with Brendan Barns

‘Our events are a bit like a business book; a business book should give you new ideas, cutting edge content, stuff that you haven’t thought about before. But great business books can do it in a way that makes learning fun, that is entertaining to read, that also inspires the…

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Episode 155 – The Amazon effect with Natalie Berg and Miya Knights

Episode 155 - The Amazon effect with Natalie Berg and Miya Knights

Amazon has revolutionised retail, and it’s showing no signs of stopping. To understand the Amazon effect, and consider what might be coming next, we need to analyse it through two lenses – retail strategy and technology. Which is why retail analyst Natalie Berg and technology journalist Miya Knights decided to…

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Episode 154 – Upskilling with Chris Watson

Episode 154 - Upskilling with Chris Watson

‘Wouldn’t it be helpful if somehow you could anticipate the key skills that would be needed in the future to support people’s professional growth?’ And that was the question that eventually led Chris Watson to write his first book: Upskill: 21 Keys to Professional Growth. In this conversation we explore the steps…

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Episode 152 – Blinkist – finding books with Niklas Jansen

Episode 152 - Blinkist and discoverability with Niklas Jansen

‘We have trailers and teasers about a movie. So why shouldn’t there be a teaser or trailer for a book?’ When Niklas Jansen graduated he knew he wanted to start a business, but he didn’t know much about running a business. And he also realised that suddenly he didn’t have…

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Episode 151 – Design, creativity and joy with Niki Schafer

Episode 151 - Design, creativity and joy with Niki Schafer

Designers look at life differently, and writers can learn a lot from their approach. Niki Schafer’s aim as an interior designer is to design happiness into her clients’ homes. And while she was writing her book on ‘dwellbeing’, she discovered how to capture the joyful state of creative flow kinaesthetically,…

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