Episode 252 – Leadership and love with Yetunde Hofmann

Episode 252 - Leadership and love with Yetunde Hofmann

“Organizations, not government… hold the key to change in the world, and therefore when we write, we’ve got to write with the business, the organizational leader in mind.” We talk a lot about engagement, empathy, psychological safety in the workplace. But what we’re really talking about, claims Yetunde Hofmann, is…

Continue reading

Episode 247 – Speaking to the future

Episode 247 - Speaking to the future

‘It is good to speak to the future, the future will listen.’ Those were the words of Ptahhotep, an ancient Egyptian vizier, who lived back in the 25th century BC. He was right – more right than he probably imagined in his wildest dreams: because he wrote those words down…

Continue reading

Episode 233 – Loving your imposter with Rita Clifton

Episode 233 - Loving your imposter with Rita Clifton

Imposter syndrome gets a bad rap, but it can be rocket fuel, says brand guru Rita Clifton. ‘It’s a drive, you know, go with it and use it…. you worry that you’re not going to be good enough, and you stretch yourself. That’s when you grow most.’ As well as…

Continue reading

Episode 212 – The Monday Revolution with David Mansfield

Episode 212 - The Monday Revolution with David Mansfield

David Mansfield has a library of business books at home. Many of them are very good, many include great concepts and strategies. But he kept finding himself asking: ‘How do you apply that to Monday morning?’ And thus was born The Monday Revolution – a rallying call to rethink your…

Continue reading

Episode 207 – Treating your writing like a business

The dictionary defines ‘business’ as ‘work relating to the production, buying, and selling of goods or services.’ So if you’re writing a book that you’re planning to make available for sale, rather than simply writing a manuscript that’s going to stay in your bottom drawer, you’re in business. And thinking…

Continue reading

Episode 149 – Building out the brand with Graham Allcott

Episode 149 - Building out the brand with Graham Allcott

Graham Allcott is one of the most productive people I know. Which isn’t surprising. His book How to be a Productivity Ninja was a huge success when it was first published five years ago, and has become the cornerstone of his business, Think Productive. There’s a new edition of that…

Continue reading

Episode 139 – Being the champion of your book with Pete Williams

Episode 139 - Being the champion of your book with Pete Williams

Writing a great book is a good start. But it’s only a start. After that comes the marketing, which is every bit as important as the writing. ‘If you’re not going to be the biggest champion for your book, who is?’ asks Pete Williams. The author of several best-selling books…

Continue reading

Episode 125 – Getting Social with Michelle Carvill

For many CEOs, ‘doing’ social media is terrifying. Much easier to hire a millennial to do it for you. But in a world in which trust in corporates is at an all-time low, Michelle Carvill argues the best way to address that is to ‘step outside of the boardroom and…

Continue reading

Episode 116 – Collaborative Advantage with Paul Skinner

Episode 116 - Collaborative Advantage with Paul Skinner

We’ve been stuck on the idea of competitive advantage as the key to strategy for a long time now. Paul Skinner thinks it’s had its day. ‘Where competitive advantage assumes that the way to succeed is by being better than others, I believe the way to succeed is by supporting…

Continue reading

Episode 97 – Publishing from all sides with David Roche

Episode 97: Publishing from all sides with David Roche

David Roche has seen publishing from pretty much every angle: publisher, bookseller, author, reader, mentor, consultant and industry maven. He’s been on the boards of HarperCollins, Waterstones and HMV, was CEO of Borders and Books Etc, he’s the chair of New Writing North, non-exec chair of the London Book Fair, and…

Continue reading